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2024 Election Misinformation Tracking Center
webnewsguardtech.com·newsguardtech.com/press/newsguard-launches-2024-election-...
Relevant to AI safety discussions around AI-generated misinformation and the use of AI tools both to spread and detect disinformation, particularly in high-stakes electoral contexts.
Metadata
Importance: 30/100press releasenews
Summary
NewsGuard launched a dedicated Election Misinformation Tracking Center in February 2024, combining journalist-analysts with AI tools to monitor nearly 1,000 websites and 793 social media accounts spreading election misinformation, including state-sponsored disinformation from Russia, China, and Iran. The initiative also includes protections for advertisers against AI-generated fake news sites and partisan 'pink slime' outlets masquerading as local news.
Key Points
- •Monitors 963 websites and 793 social media accounts flagged for spreading election misinformation, including state-sponsored disinformation networks.
- •Tracks 700+ AI-generated Unreliable News websites (UAINs) operating with little to no human oversight.
- •Monitors 1,162 'Pink Slime' partisan sites masquerading as local news outlets in the US.
- •Combines human journalist expertise with AI-powered media monitoring for early detection of emerging misinformation narratives.
- •Offers brand safety packages to prevent programmatic ad placement on disinformation sites.
Cited by 1 page
| Page | Type | Quality |
|---|---|---|
| AI-Era Epistemic Infrastructure | Approach | 59.0 |
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#### 02/29/2024
# NewsGuard Launches 2024 Election Misinformation Tracking Center, Rolls Out New Election Safety Assurance Package for Brand Advertising
_Team of journalists trained as disinformation experts will focus on Russian and other state-sponsored networks and deploy AI tracking tools to protect brands from_ _election misinformation_ _risks_
**(February 29, 2024 — New York**) NewsGuard, which deploys experienced journalists to rate the credibility of news sources and track false narratives spreading online, today announced it has launched an [Election Misinformation Tracking Center](https://www.newsguardtech.com/special-reports/2024-elections-misinformation-tracker) to detect misinformation sources and narratives related to elections taking place around the world in 2024—and provide advertisers and brands with rigorous protections against election misinformation risks while enabling them safely to advertise on trusted news sites.
The [Tracking Center](https://www.newsguardtech.com/special-reports/2024-elections-misinformation-tracker) will combine the expertise of NewsGuard’s team of journalists trained as disinformation analysts with powerful AI tools enabling early detection of election misinformation narratives and rigorous flagging of sources that are spreading those narratives online. Since its launch in 2018, NewsGuard’s team of analysts has rated the credibility of more than 35,000 websites, social media accounts, video channels, and podcasts publishing news and information content, flagging those that repeatedly publish false information on significant topics.
Leveraging powerful AI-powered media monitoring tools, analysts at the tracking center are monitoring content being published by 963 websites and 793 social media accounts and video channels associated with publishers flagged for repeatedly publishing false or egregiously misleading claims about elections. This includes hundreds of websites and accounts promoting Russian, Chinese, and Iranian disinformation narratives.
NewsGuard’s Election Safety Assurance Package will also protect advertisers from having their programmatic ads appear on AI-generated news websites. NewsGuard analysts have discovered more than 700 websites they have classified as Unreliable AI-Generated News websites (UAINs), which operate with little to no human oversight. NewsGuard maintains a [UAIN Tracking Center](https://www.newsguardtech.com/special-reports/ai-tracking-center/).
In advance of the 2024 U.S. elections, NewsGuard’s team will also monitor 1,162 so-called “Pink Slime” websites—partisan websites in the U.S. NewsGuard analysts have found masquerading as local news outlets, many of which are funded by political organizations on the left and right without clear disclosure to readers.
As new false narratives relating to elections are detected, they will be cataloged in NewsGuard’s Misinformation Fingerprints database and monitored using AI-powered tools to detect new and emerging misinfor
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