Hewlett Foundation Case Study - Active Philanthropy

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The [William and Flora Hewlett Foundation](https://hewlett.org/) was established in 1966 in California to promote a better world. Its Environment Program awards grants in the field of climate and energy as well as nature conservation. In 2021, the programme awarded 293 million USD – constituting one of the foundations major funding areas and making the foundation one of the largest grant-makers in the environmental sector.

## Rationale

Climate solutions will only work if people have a clear sense how they can enhance their well-being, about the obstacles that are in the way of those solutions, and their role in helping make progress on climate. _Communication_, in this way, has a key role to play in gaining broad public support for climate action. It helps inspire people to come together to achieve that vision and can elevate citizen voices in shaping climate solutions for their communities.

An important aspect of _Communication_ is combatting climate disinformation. For example, historically, climate denialism has been a major factor in stalling support for climate action from the public and decision-makers. This did not happen in a vacuum – in fact, the fossil industry has employed sophisticated communication strategies to shape public perceptions. In the same way, philanthropies must employ strategies to communicate the truth about climate change and feasible solutions.

## Application in Practice

In 2020, the Hewlett Foundation launched a [funding commitment](https://hewlett.org/putting-people-first-our-climate-communications-grantmaking-strategy/) that allocated 20 million USD to support climate communication based on an assessment that identified gaps and opportunities in the climate communications field.

Hewlett first prioritised funding digital and social media communications to mainstream best practices, combat misinformation, and provide capacity to local organizations. In this vein, the Foundation supports the [Digital Climate Coalition](https://digitalclimatecoalition.org/), a communications hub that connects grassroots groups with each other and improves their digital expertise.

Second, the Hewlett Foundation funded groups that could serve as a hub for evidence-based climate communications. An example of this is the [Global Strategic Communications Council](https://gsccnetwork.org/), a network promoting science-based stories about the zero-carbon transition and its benefits for people and nature.

Acknowledging the importance of people-centred storytelling, Hewlett has also supported the [Climate and Clean Energy Equity Fund,](https://www.theequityfund.org/) a re-granter which works to enhance grassroots groups’ skills in strategic communications.

Finally, recognising the prevailing lack of funding for _Communication_, the Hewlett Foundation has worked with other funders to help advocate for and drive investments to 

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